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Home staging is the process of
preparing a home for sale, with the goal of getting the most money in the
shortest amount of time. Home staging is
proven to work
(have you noticed how builders spend thousands
decorating model homes?). It works for occupied
and vacant properties, for small and palatial homes, at all price points, in
all markets. And in a soft market with lots of inventory,
home staging distinguishes your property
from the competition.
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before |
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after |
1st
IMPRESSIONS
Most buyers decide in the first 30 seconds whether a house is right for
them. That is the time a seller has to capture their interest, and staging
your home will help maximize the impact of those seconds to ensure a quick
sale! I highly recommend staging
your house BEFORE you list, so we can impress
buyers the first time they visit. Otherwise, they may not come back a second
time.
DE-CLUTTERING
“Clutter eats equity!”. You’re about to move
anyway, so we'll kill to birds with one stone and
pre-pack the unnecessary items. A good,
thorough cleaning is also a must to make your home sparkle!
NEUTRALIZING
It’s difficult for buyers to envision themselves living in your home if they
can’t picture their own belongings fitting in to the surroundings.
We will neutralize your home’s décor to give it
the broadest possible appeal. Then we’ll remove
many personal items, including family photos, collections and anything else
that might keep the buyer from mentally “moving in” to your home.
STAGING
Here’s where the fun begins! We will re-arrange
your furniture or artwork, change your bedding or window coverings, add an
area rug here or a simple vase there, and top it all off with beautiful
flowers, fresh fruit and candles – whatever it takes to make your house show
like a model home.
VACANT PROPERTIES
Vacant houses present special problems for the seller and agent: because the
rooms are empty, it is often difficult for buyers to envision how they would
look with furniture. Sometimes it is impossible to figure out the purpose of
a particular space. In vacant properties, buyers tend to focus on every
imperfection. And paradoxically, empty rooms actually seem SMALLER than
furnished rooms, leaving buyers to wonder whether their things will even
fit. Staging vacant houses solves these
problems for the buyer, and can also make a bleak, barren room feel warm,
comfortable.
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